California Codes, Business and Professions Code - BPC, Division 3 — Professions and Vocations Generally, Chapter 4 — Attorneys, Article 9.5 — Legal Advertising, Section 6158

In advertising by electronic media, to comply with Sections 61571.1 and 6157.2, the message as a whole may not be false, misleading, or deceptive, and the message as a whole must be factually substantiated. The message means the effect in combination of the spoken word, sound, background, action, symbols, visual image, or any other technique employed to create the message. Factually substantiated means capable of verification by a credible source.

Notes

Requires electronic-media lawyer advertising, considered as a whole, to be neither false, misleading, nor deceptive and to be factually substantiated. The overall message includes the combined effect of words, sound, background, action, symbols, images, and other techniques, and factual substantiation means the message is capable of verification by a credible source.

Use as reference

Lexinter.net | California Code, Business and Professions Code - BPC § 6158 | https://laws.lexinter.net/codes/california/business-and-professions-code/division-3/chapter-4/article-9-5/section-6158

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