California Codes, Business and Professions Code - BPC, Division 3 — Professions and Vocations Generally, Chapter 4 — Attorneys, Article 9.5 — Legal Advertising, Section 6158.1

There shall be a rebuttable presumption affecting the burden of producing evidence that the following messages are false, misleading, or deceptive within the meaning of Section 6158:

(a) A message as to the ultimate result of a specific case or cases presented out of context without adequately providing information as to the facts or law giving rise to the result.

(b) The depiction of an event through methods such as the use of displays of injuries, accident scenes, or portrayals of other injurious events which may or may not be accompanied by sound effects and which may give rise to a claim for compensation.

(c) A message referring to or implying money received by or for a client in a particular case or cases, or to potential monetary recovery for a prospective client. A reference to money or monetary recovery includes, but is not limited to, a specific dollar amount, characterization of a sum of money, monetary symbols, or the implication of wealth.

Notes

Establishes a rebuttable presumption, affecting the burden of producing evidence, that specified advertising messages are false, misleading, or deceptive: case results presented without adequate factual or legal context, depictions of injuries or injurious events that may support compensation claims, and references or implications concerning client payments or potential monetary recovery.

Use as reference

Lexinter.net | California Code, Business and Professions Code - BPC § 6158.1 | https://laws.lexinter.net/codes/california/business-and-professions-code/division-3/chapter-4/article-9-5/section-6158-1

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